Meet Alanna

Hey Darlin’, I’m Alanna! Wife, mama, believer, and the heart behind this boutique.

Some of you may remember me as the owner of **Grit + Grace Boutique**. After a season of challenges that led us to start fresh, the Lord pressed it on my heart to reimagine our brand as *Hey Darlin’* A name that feels even closer to who I am and the community we’re building here.

For me, the name Hey Darlin’ isn’t just a sweet name my husband calls me, it’s a reminder of how deeply we are loved. It reflects the warmth and tenderness of how God sees each of us: cherished, precious, and beloved in His sight. My hope is that when you wear something from Hey Darlin’, you feel that same reminder that you are seen, valued, and a little more “darlin’” in your everyday life.

When I dreamed up this boutique, I wanted more than a place to shop. I wanted women to feel beautiful, encouraged, and rooted in who God made them to be. Fashion has always been a love of mine, but pairing it with faith and family turned this little dream into something so much bigger.

Every piece you find here is hand-picked with purpose. I choose items that make life feel effortless. Whether you’re running errands with littles, sitting at a football game, heading to church, or cozying up with coffee at home. My prayer is that each item reminds you of your worth and brings a little extra joy to your everyday.

Thank you from the bottom of my heart for being here. You’re not just shopping a boutique, you’re supporting a family, a dream, and a mission to help women feel seen, loved, and darlin’.

With love & grace,  

Alanna